PLBY Group to Acquire Social Content Platform Dream for $30 Million in Stock

9:38AM ET 10/18/2021 MT Newswires
PLBY Group (PLBY) on Monday said that it struck a deal to acquire 100% of the equity of the company that owns the social content platform Dream for a purchase price of up to approximately $30 million to be paid primarily in stock.

The platform and its development team will serve as the technology foundation for the launch of the new curated and creator-led service, Centerfold, which is expected this quarter, according to the media company.

The transaction is expected to close in Q4.

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